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Katie Welch, 7/1/23, 1-5pm @ Lee’s Mesquite

"It really slowed down after 1 pm, so not many people to sample."

Brand: White Claw Vodka
Total Units Sold: 4
Sampled: 15

Product Inventory: Starting → Ending (Sold)
Premium: 12 → 12 (0)
Black Cherry: 9 → 6 (3)
Mango: 8 → 8 (0)
Pineapple: 10 → 9 (1)

Customer Comments: "Extremely smooth vodka, doesn’t even need a mixer. Customers that tried it really liked it and were very surprised how smooth it went down."

Manager: Chris, 702-346-8500, "Happy with sampling"

Abby G, 7/2/23, 3-6pm @ TW LVB

"It was busy for the first two hours and the last hour. It was really slow. and plus we were six girls there."

Brand: White Claw Vodka
Total Units Sold: 7
Sampled: 25

Product Inventory: Starting → Ending (Sold)
Premium: 31 → 31 (0)
Black Cherry: 32 → 29 (3)
Mango: 53 → 51 (2)
Pineapple: 28 → 26 (2)

Customer Comments: "The customer like it and some of them they just want to try it"

Manager: Marc Konawal, 702-624-4001, "Very good and engaging"

Courtney King, 7/2/23, 3-6pm @ TW Summerlin

"There were 7 samplers inside. Customers were mostly drinking tequila and Whiskey. "

Brand: White Claw Vodka
Total Units Sold: 3
Sampled: 25

Product Inventory: Starting → Ending (Sold)
Premium: 6 → 6 (0)
Black Cherry: 18 → 15 (3)
Mango: NA → OOS
Pineapple: 3 → 3 (0)

Customer Comments: "Surprised at how smooth it was. Very light and flavorful. There were 7 samplers inside. Customers were mostly drinking tequila and Whiskey."

Manager: Mason, 702-933-8740, "Courtney was great"

Dana Dufield, 7/2/23, 4-7pm @ Lee’s Lake Mead

"Very very slow day, the whole time I was there there was never more than five people in the store at one time. However, everyone who sampled the product seem to really enjoy it, and 1/3 of samplers purchased."

Brand: White Claw Vodka
Total Units Sold: 4
Sampled: 12

Product Inventory: Starting → Ending (Sold)
Premium: 30 → 30 (0)
Black Cherry: 32 → 32 (0)
Mango: 32 → 32 (0)
Pineapple: 26 → 22 (4)

Customer Comments: "Everyone gravitated towards the pineapple flavor and thought it would be the perfect summertime vodka. Consumers said it was smooth and just the right amount of fruity."

Manager: Alicia, 702-804-9700, "Good sales for a slow day!"

Samantha Noble, 7/2/23, 4-7pm @ Lee's Warm Springs

"Good activation! People at this location and day did seem to like tequila more. I did also notice at total wine white claw vodka is now being sold at 18$ at this store it was 23$"

Brand: White Claw Vodka
Total Units Sold: 3
Sampled: 21

Product Inventory: Starting → Ending (Sold)
Premium: 11 → 10 (1)
Black Cherry: 9 → 9 (0)
Mango: 12 → 12 (0)
Pineapple: 12 → 10 (2)

Customer Comments: "The black cherry did taste just like the white claw! Pineapple had the best aftertaste."

Manager: Vince, 702-597-1177: "Thank you!"

Carisa Sheely, 7/14/23, 4-7pm @ Lee’s W Flamingo

"Not super busy."

Brand: White Claw Vodka
Total Units Sold: 4
Sampled: 25

Product Inventory: Starting → Ending (Sold)
Premium: 16 → 16 (0)
Black Cherry: 12 → 10 (2)
Mango Inventory: 11 → 10 (1)
Pineapple Inventory: 17 → 16 (1)

Customer Comments: "Original: ok, not bad, I’ll get this next time, smooth. Pineapple: people loved this flavor the best tonight, it was sampled the most, smooth, not too sweet, tastes natural. Mango: weird after taste, good, great flavor, so good, will be great in my white claw seltzer. Black Cherry: this was sampled the least today, so good, love the flavor on the backend of my tongue, would be great with Coca-Cola."

Manager: George, 702-364-2600, "Thanks for coming"

Chelsea Cummings, 7/7/23, 4-7pm @ TW Reno

"Customers enjoyed the chilled samples of flavored vodka. I was set up at the actual sample bar instead of in the aisle - I think next time setting up in the aisle would be preferred at this location."

Brand: White Claw Vodka
Total Units Sold: 6
Sampled: 25

Product Inventory: Starting → Ending (Sold)
Premium: 18 → 15 (3)
Black Cherry: 6 → 5 (1)
Mango: 6 → 6 (0)
Pineapple: 6 → 4 (2)

Customer Comments: “I like that you can taste the flavor in the vodka!” “Black cherry flavor is my favorite!” “I think I could add some sprite and ice and it would be a great cocktail."

Manager: Zack, 775-853-3669: "First promo, was unaware of the process. Apologies!"

Kat M, 7/14/23, 4-7pm @ Lee's Boulder

"Tasting went well there were 5 other tasting girls."

Brand: White Claw Vodka
Total Units Sold: 9
Sampled: 28

Product Inventory: Starting → Ending (Sold)
Premium: 10 → 9 (1)
Black Cherry: 10 → 9 (1)
Mango: 10 → 9 (1)
Pineapple: 10 → 4 (6)

Customer Comments: "Customers gave mostly positive feedback. Many White Claw fans. Customer in his 20s said the pineapple tasted like a real pineapple and smelled like it too."

Manager: Autum, 702-565-3600, "Good job"

Melani G, 7/15/23, 1-4pm @ 1864 Wine and Spirits

"Customers enjoyed the diversity and variety of flavors. Most customers did not know about the product and were eager to try it by itself or with a little of the vodka soda."

Brand: White Claw Vodka
Total Units Sold: 3
Sampled: 30

Product Inventory: Starting → Ending (Sold)
Premium: 10 → 9 (1)
Black Cherry: 11 → 11 (0)
Mango: 10 → 9 (1)
Pineapple: 8 → 7 (1)

Customer Comments: "Smooth and clean. Easy to drink by itself or with one of the vodka sodas. 30% is low for a vodka, but the flavors are great."

Manager: Solo, 702-586-7071, "Great job. Always smiling and interacting with customers"

Terri H, 7/14/23, 4-7pm @ Lee’s El Capitan

"Jameson RTD, whisky, and Campo Azul were sampling at the same time. It was a good day and time."

Brand: White Claw Vodka
Total Units Sold: 5
Sampled: 15

Product Inventory: Starting → Ending (Sold)
Premium: 8 → 8 (0)
Black Cherry: 16 → 11 (5)
Mango: 12 → 12 (0)
Pineapple: 14 → 14 (0)

Customer Comments: "I love the Black Cherry flavor the best. The premium vodka does not taste good. It has an aftertaste that I do not like. We always drink the seltzers so I am excited to try this. I will come back for the pineapple flavor another time? Are they going to carry this here?"

Manager: Jesse, 702-805-9500, "Thank you. Great job."

Madison Rojas, 7/15/23, 4-7pm @ TW Reno

"Very slow at Total Wine for a Saturday; the employees said this was because of the record-breaking heat in Reno."

Brand: White Claw Vodka
Total Units Sold: 3
Sampled: 15

Product Inventory: Starting → Ending (Sold)
Premium: 5 → 4 (1)
Black Cherry: 5 → 4 (1)
Mango: NA → OOS
Pineapple: 6 → 5 (1)

Customer Comments: "Customers were excited to learn about White Claw Spirits and didn’t know they were making vodkas now. They really liked the pineapple and black cherry flavors and said they were very refreshing."

Manager: Rebecca, 775-853-3669, "Thank you!"

Diary Castil, 7/1/23, 4-7pm @ Lee’s Eastern

"This event was very successful. I sold 4 bottles total. Most consumers enjoyed the pineapple flavor and black cherry the least. The staff at this store is very friendly."

Brand: White Claw Vodka
Total Units Sold: 4
Sampled: 45

Product Inventory: Starting → Ending (Sold)
Premium: 7 → 7 (0)
Black Cherry: 8 → 8 (0)
Mango: 9 → 8 (1)
Pineapple: 9 → 6 (3)

Customer Comments: "Enjoyed all the flavors. Pineapple the most. Easy to sip, and pineapple is so delicious."

Manager: Andrea Bella, 214-784-9849: "NA"

Melani, 7/22/23, 4-7pm @ 1864 Wine and Spirits

"Customers enjoyed the spirit by itself and mixed with the vodka soda. The store was slow but picked up towards the end. Customers were impressed by the fact it is 5 times distilled."

Brand: White Claw Vodka
Total Units Sold: 3
Sampled: 20

Product Inventory: Starting → Ending (Sold)
Premium: 9 → 9 (0)
Black Cherry: 11 → 10 (1)
Mango: 9 → 7 (2)
Pineapple: 7 → 7 (0)

Customer Comments: "Smooth and great flavor. Really good by itself. Price is good for the quality. Favorite flavor is mango, followed by black cherry."

Manager: Dilan, 702-586-7071, "Great job trying to get customers to try the product. Always smiling, with amazing customer service. Knowledgeable about the product being sampled."

Wendy Garibay, 7/23/23, 3-6pm @ TW Henderson

"Slow flow of people"

Brand: White Claw Vodka
Total Units Sold: 4
Sampled: 25

Product Inventory: Starting → Ending (Sold)
Premium: 2 → 2
Black Cherry: 4 → 2 (2)
Mango: 5 → 3 (2)
Pineapple: 7 → 7

Customer Comments: "Black Cherry is the favorite. Slow flow of people."

Manager: Corey, 702-433-2709, "Good"

Wendy Garibay, 7/28/23, 2-5pm @ TW Centennial

"Slow day"

Brand: White Claw Vodka
Total Units Sold: 3
Sampled: 20

Product Inventory: Starting → Ending (Sold)
Premium: 16 → 16 (0)
Black Cherry: NA → NA
Mango: 20 → 19 (1)
Pineapple: 7 → 5 (2)

Customer Comments: "Pineapple is the favorite. Slow day."

Manager: Vince, 702-515-1258, "Outstanding"